Producers and dealers can apply their innovative products and services for the Product of the Year programme.

Product categories

Products and services can be compete in one of the categories listed below:

  • food and beverage
  • cosmetics, beauty products
  • household goods
  • non-prescription medications and nutritional supplements
  • services

In the POY 2016 programme those products and services can compete which were introduced on the market between 1st of January 2014 and 30th of June 2015.

The applied product or service can be:

  • brand new, original and innovative

a newer version of an existing one, presenting innovative changes (like in components, packing, agent, quality or design)